Budweiser Marks 40 Years of FIFA World Cup Sponsorship with ‘Budstalgia’ Campaign
Budweiser is celebrating 40 years as the Official Beer Sponsor of the FIFA World Cup with the launch of a limited-edition collectible pack and a global nostalgia-themed marketing platform designed to highlight the brand’s long-standing connection with football fans worldwide.
Danone Marks 200 Years of Evian with Sustainability, Investment, and Innovation Push
Danone is marking the bicentenary of its Evian natural mineral water brand with new investments, environmental commitments and product innovation aimed at strengthening resource protection and supporting the future of the water category.
Mars Report Warns Climate Pressures and Generational Shift Threaten Global Rice Farming
Mars has published a new paper examining the rising pressures facing rice farmers worldwide, highlighting climate risks, farmer concerns about the future of the sector, and the role industry collaboration could play in supporting climate-smart agriculture.
ADM Partners with American Farmland Trust to Strengthen U.S. Farm Resilience
ADM has launched a new partnership with American Farmland Trust as part of its Farm Forward Initiative, investing $500,000 to support farmer resilience across six U.S. states through technical assistance, grants and succession planning support.
Coca-Cola HBC Reports Progress on Mission 2025 and Launches New Sustainability Targets
Coca-Cola HBC has reported strong progress against its Mission 2025 sustainability commitments, while launching a refreshed set of targets aimed at advancing its long-term environmental and social impact strategy.
Unilever CEO and McCormick CEO Explain the Deal as the Two Companies Combine
Unilever has agreed to combine its foods division with McCormick & Company in a deal that will create a $20bn global flavour business spanning herbs, spices, seasonings, sauces and condiments, while repositioning Unilever as a €39bn pure-play home and personal care company.
Poppi & PepsiCo : The US Viral Brand Going Global with UK Launch
Poppi is launching in the UK, marking the brand’s first international expansion following its success in the US, and PepsiCo looks to further growth.
How Starbucks is Growing Access to Cup Recycling
Starbucks is growing the number of cups that are suitable for curb-side recycling to reduce waste and support sustainability efforts.
Mondelez Expands Recycled Plastic Across Easter Range in Amcor Partnership
How is Mondelez and Cadbury improving Easter packaging sustainability?
The Three Core Principles Behind Diageo’s New Climate Transition Plan
Global beverage producer Diageo has unveiled a new Climate Transition Plan (CTP) outlining how the company intends to reduce emissions across its operations and value chain while preparing the business for a low-carbon and climate-resilient future.
